29th November: Robin Rowland


Robin Rowland has led YO! Sushi’s growth over the past 15 years. He joined the company when there were four London restaurants. As CEO, Robin put the team and systems in place to grow the business to 90 restaurants (75 UK restaurants and 15 restaurants overseas will be open by end of 2014). 

Building on 30 years of multi-site restaurant experience, Robin’s strategy for growth is centred on continual improvement of 5 Ps – Product, Property, People, Promotion and Profit. His vision is based on building successful teams, constant innovation, flat structure, open/direct communication, rewarding and fun environment in each & every restaurant. 

Robin and YO! Sushi’s team success have been recognised by a number of awards, most notably 2012 ‘Icon Winner’ and ‘Consumer Choice Award’ at the annual Peach Factory Hero & Icon Awards, 2008 ‘Group Restaurateur of the Year’ awarded from Catey Academy, 2011 ‘Retailer of the Year Award’ and ‘Best Company’ from M&C, R150 ‘best restaurant design’  and YO! Sushi’s achievement four years in a row (08-12) making the Times PE backed ‘Buyout 100 fast track’ list.

Robin has a wide established sector network as founder of the 50/20 restaurants group and NED positions with Marstons PLC, Caffe Nero and Tortilla. A Londoner born and bred, Robin now lives in a 17th century farmhouse in the Surrey Hills & a coastal retreat on the Welsh coast with his wife, 3 young children and collection of terriers, chickens and micro pigs.  Skiing, dingy sailing & surfing & walking are current passions.